stickers October 17, 2022

Why Do Stickers Matter In Communication?

A very common question comes to every mind what is the purpose of stickers? The way people talk has changed as the number of messages has grown. A decade ago, most messages were just plain text. Over time, we started replacing or adding text with visual emoticons, then emojis, and even GIFs. Now, the most common way to talk to people online is through stickers. Even though it would be easy to call them “toys,” I don’t think you should.

Table of Contents

Why are stickers so popular?

They have become a very common way to talk to people over the past few years. On Facebook Messenger alone, people send more than 380 million stickers every day. Also interesting, people send stickers 16 times more often than GIFs on Messenger (380 million stickers versus 22 million GIFs per day). That’s very good.

You should be ready to use them if you use WhatsApp. WhatsApp, which has two billion users worldwide, is getting stickers. Reports say that the company is working on a Facebook Messenger-style translation program for the sticker packs. This will help people say a lot of different feelings, thoughts, and phrases.

They are also becoming useful outside of platforms for brands and celebrities. Kim Kardashian, Ariana Grande, and Justin Bieber are just some of the famous people who are now selling them. It is said that when Kimoji first came out, people couldn’t get enough of them and bought a million dollars worth of stickers every minute.

Even big companies like Disney are getting into the sticker game by putting them on iMessage for every new movie they make.

Stickers As Emotions:

What exactly are stickers? If you want to compare stickers to emojis, they are like emojis on steroids. Emojis are pictures that are set by each platform. For example, Apple’s library of emojis is different from Android’s. Smileys, on the other hand, are pictures that can be used in any language. They can have any kind of picture that tells a sentence or phrase (Twitter even has its own library). These pictures can show a wide range of emotions and thoughts, which is much more than text could do in a single move. A dancing cartoon animal sticker can say “I’m happy,” “I’m fine,” or even “hello” in a way that doesn’t make sense, or all of the above.

As A Social Tool:

They were first just thought of as a way to have fun. But in many cases, the text is no longer needed because digital stickers have made it possible to say more with pictures. People often talk to each other on LINE or WeChat using only stickers and no text. They are popular because they are a low-risk way to start a conversation with a new friend or acquaintance. The fact that they are easy to use is less important than this. Emojis can make it hard to understand what a message means, but they can help people who are naturally awkward in social situations. They could help you stay away from those awkward social situations.

As Collections:

People often think that emoticons, emojis, GIFs, and stickers are just fun things to play with, but they are actually ways to communicate. Digital users who love stickers will tell you that “Biaoqing” is one of the most powerful things about stickers. Biaoqing is the idea that you have a set of perfect answers for different situations, like vocabulary. You have a lot of stickers that all say “hi.” You also have stickers that say things like “I’m mad” or “I’m tired.” The better your collection is, the more important you are in the world.

Not Just A Millennial Fad

Stickers aren’t just for millennials and Gen Zers who are just starting to grow up, but these groups are often given credit for starting this way of communicating visually. You don’t have to be young to talk well, though. Harris Poll found that 36% of people between the ages of 18 and 34 who use stickers, GIFs, and emojis think that images better express their thoughts and feelings than words.

People from different generations talk to each other more, and this has led to more people using pictures to show how they think and feel. People of all ages are starting to understand that pictures can say a lot more than words sometimes. They might help some people, no matter how old they are, to talk to their parents better. They do make communication more expressive, and I think they will play a big role in how communication changes in the future. I think that the winning brands and platforms will be able to understand how important expressive communication is and use it for digital purposes.

Conclusion:

Stickers are a good way to get the word out about a brand, a team, an artist, or a brand. Because of this, guerilla marketing often uses them. They are a way to show that you care about other people. They are a great way for businesses to show their customers how much they appreciate their business. They make great free gifts when you buy something. Sticker marketing is one of the best ways for businesses and brands to get the attention of both their main audience and other people who might be interested. They are easy to make and don’t cost much. They are also a good way to promote brands, products, and services in a way that people will remember. Easy to see and will be seen many times a day by your audience. When they walk by, the color and logo of your brand will catch their attention. Our stickers keep your brand in front of your audience and help them learn about your brand. In 2017, Harris Poll did a survey and found that 36% of millennials who use “visual expressions” like emojis, GIFs, and stickers think that these pictures say more about how they feel than words.